Golf Sponsorship
With the rising popularity for the sport, advertisers are not too far behind when it comes to teeing off! Yes! There has been a remarkable increase in the number of sponsors playing an integral role in Golf. Basically, sponsors are involved in three different tiers:1. They sponsor the sporting event
2. They sponsor players
3. They sponsor specific things like the players clubs, travel, stay etc.One of the biggest sponsors of Golf is HSBC. In fact, HSBC even has its own golf tournament called the HSBC Championships. There were two recent events, one in Shanghai and the other in Wentworth. In the Shanghai HSBC golf championship event, Phil Mickelson, the current World number two won the Championship as he edged out his English fellow golfers Lee Westwood and Ross Fisher with a birdie at the second hole in a sudden death play off. This was the first overseas title in almost 14 years for Mickelson.On the other hand the Wentworth golf championship was won by Ernie Els, the South African star. He won the HSBC World Match Play title and this was for the 7th time and he beat US Open champion Angel Cabrera 6 & 4 in the 2007 final.The great thing is that Golf is growing in popularity so rapidly that corporate sponsors from all across the world are eagerly queuing up. Another new golfing event being sponsored by HSBC is the women's HSBC Champions tournament. Top women golfers from across the world teed-off in the inaugural tournament that took place at the Tanah Merah Country Club in Singapore. The competition was held from February 28-March 2, 2008 and drew lots of fans as well as other sponsors. The prize was worth a whopping $2 million for this LPGA-sanctioned tournament and is considered to be the richest event in Asia where the first prize is worth $300,000.HSBC has moved on from the women's golf tournament to Junior golf tournament.Know More About Golf Sponsorship
Now this is what the crux of the matter really is. Golf has transformed so much as a sport that now it is being seen as a career opportunity especially when you can start early. Known as the HSBC Wee Wonders Championships, this golfing event was started in 1995. It is dedicated to the juniors and provides a huge opportunity and platform for boys and girls between the age of five and twelve to make progress from amateur competitions to competitive or pro-golf.The Juniors competition revolves around playing on Par 3 Golf courses in what is called the 'flag format'. The juniors get around 36 odd shots to get as far as they can around the course. Wherever the ball stops, they can plant their flag. So Golfing is a fun sport for children but then that is how the interest for the sport can be created. There are some professional companies like Pro-Launch who not only help children as well as men to get into pro golf but also get them sponsorships from corporate.